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What Your Customers Don’t Know Can Hurt You

Consider the events that led to our current economic climate – banks selling adjustable rate and sub-prime mortgages to homebuyers unschooled in legalese. If you’ve purchased real estate, you know how difficult it can be to decipher all the terms

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Posted in Business Strategy, Communication Strategy, Customer Engagement

Do You Really Need a Business Plan?

Well, yes and no. If you’re looking for investors, then you definitely need a well thought out and written business plan. Take the time to do your research and do it right. However, if you’re going into business for yourself,

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Posted in Business Strategy

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